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Privacy Policy

Last updated: January 2025

Introduction

This Privacy Policy describes how Cardivity ("we," "our," or "us") collects, uses, and protects your personal information when you use our service. By using our service, you agree to the collection and use of information in accordance with this policy.

Company Information: This service is operated by Tech Creative Ltd (Company Number: 16378107). For more information, visit tech-creative.co.uk.

Information We Collect

Information You Provide

We collect information that you provide directly to us, including:

  • Account information (name, email address, profile picture from Google sign-in)
  • Payment and billing information (processed securely through Stripe)
  • Content you create, including card games, decks, card images, and customizations
  • Communications with us, including support requests and feedback via contact form
  • Usage data (deck saves, PDF exports, subscription plan status)

Automatically Collected Information

We automatically collect certain information when you use our service:

  • Device information (browser type, operating system, device identifiers)
  • Usage data (pages visited, features used, time spent)
  • Log data (IP address, access times, error logs)
  • Cookies and similar tracking technologies

How We Use Your Information

Data Collection & Usage

We collect information necessary to provide our services, including account information, usage data, and content you create. We use this information to:

  • Provide and improve our services
  • Process payments and manage subscriptions
  • Communicate with you about your account
  • Ensure security and prevent fraud
  • Comply with legal obligations

We do not sell your personal information to third parties. For more details, see our Privacy Policy.

Service Improvement

We analyze usage patterns and feedback to improve our service, develop new features, and enhance user experience. This may include using aggregated, anonymized data for analytics purposes.

Communication

We may use your contact information to send you service-related notifications, updates about your account, security alerts, and marketing communications (which you can opt out of at any time).

Information Sharing

Service Providers

We may share your information with third-party service providers who perform services on our behalf, such as:

  • Payment processors (Stripe) for subscription management
  • Firebase (Google) for cloud hosting, database, storage, and authentication
  • Firebase Analytics for usage analytics and monitoring
  • OpenAI for AI-powered content generation

These providers are contractually obligated to protect your information and use it only for the purposes we specify.

Legal Requirements

We may disclose your information if required by law, court order, or government regulation, or if we believe disclosure is necessary to protect our rights, your safety, or the safety of others.

Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity, subject to the same privacy protections.

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

Data Retention

We retain your personal information for as long as necessary to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements. When you delete your account, we will delete or anonymize your personal information, except where we are required to retain it for legal purposes.

Your Rights

Access and Control

Depending on your location, you may have certain rights regarding your personal information, including:

  • The right to access your personal information
  • The right to correct inaccurate information
  • The right to delete your information
  • The right to restrict or object to processing
  • The right to data portability
  • The right to withdraw consent

To exercise these rights, please contact us using the information provided in our Contact page.

Account Settings

You can update your account information and privacy preferences at any time through your account settings. You can also delete your account, which will remove your personal information and content, subject to our data retention policies.

Cookies and Tracking

Cookie Usage

We use cookies and similar technologies to:

  • Maintain your session and authentication state
  • Remember your preferences and settings
  • Analyze service usage and improve performance
  • Provide personalized content and features

You can control cookie preferences through your browser settings. Some features may not function properly if cookies are disabled. For detailed information, see our Cookie Policy.

Children's Privacy

Our service is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately.

International Data Transfers

Your information may be transferred to and processed in countries other than your own. These countries may have different data protection laws. By using our service, you consent to the transfer of your information to these countries. We take appropriate measures to ensure your information receives adequate protection.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date. Your continued use of our service after such changes constitutes acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us through our Contact page.

Company: Tech Creative Ltd (Company Number: 16378107) tech-creative.co.uk